The first and only complete online price guide

for vintage Coca-Cola items

●   Over 3,390 Coca-Cola artifacts in 91

     different categories

●   Items shown from 1886 to 1969

●   Many items never before seen in a guide

●   Date, rarity, dimensions, manufacturer,

     material, and values of each item

●   Each item has a value in three different

     conditions— VG/7, EX/8, NM/9

●   Constantly updated and expanded

●   Well designed, quick and easy to navigate

●   Money back guarantee

Continuously updated information that today’s collector or dealer can’t afford to be without. Current estimated market values on thousands of common and rare Coca-Cola items. Now you can have the timely information you need — delivered digitally right to your desktop, laptop, cell phone or tablet — effortlessly.



Whether you buy and sell vintage items

for a living, shop for Coca-Cola items

as a relaxing pastime, or collect seriously — the subscription price of $29.99 a year —

can easily pay for itself with one sale or one purchase! Your satisfaction is guaranteed or your money will be refunded —

no questions asked.


subscription details

who are we?

Some people collect for investment, some collect for history, and others collect simply for enjoyment. No matter where you fall in this spectrum, a thorough knowledge about the artifacts you collect is important. It has been said that knowledge is power, and that is certainly applies to this hobby. The more understanding you have about the history, authenticity, condition, and value of the items you collect, the more enjoyable the hobby becomes. No other collectible offers such a broad array of artifact types and no other collectible reflects the history and aspirations of America like Coca-Cola does. Through this website and price guide we attempt to capture and share some of the enjoyment that this hobby affords. Happy collecting!

Coca-Cola bottling plants

The architecture of refreshment

The late 1920's and 1930's saw a great number of Coca-Cola bottling plants being built across the country. Learn about architecture of these small town icons.


The Coca-Cola logo

the evolution of the coca-cola logo

From a simple type font to the elaborate spencerian script logo we know today -  the interesting journey that the Coca-Cola logo has taken over the years can help you date your Coca-Cola item.

Cardboard inserts

which cardboard was displayed

with which frame ?

Of course you can put your Coca-Cola cardboard in any old frame that fits. But, for those of you who care about accuracy, we have established accurate usage dates of the different style frames.

Trolley signs

the coca-cola trolley car sign

A short history of one of Coca-Cola's most elusive and highly desired turn-of-the-century collectibles. More trolley signs are shown here than have ever been shown in one place before.


The Coca-Cola serving tray

how were those old coca-cola

serving trays made ?

A brief history of the Coca-Cola serving tray from the first round serving tray in 1897 to the TV trays of the 1960's. Learn about who made them, how they were made, and how they were used.

Coca-Cola Chewing Gum

coca-cola's first licensed product

The curious and complicated history of Coca-Cola Chewing Gum reads like a television soap opera. Learn more about this interesting part of Coca-Cola's (and chewing gum's) history.

Full depth cases

did full depth coca-cola cases

actually hold coke bottles ?

The answer is very rarely, if ever. Learn more about the Hutch bottle and full depth case time frames, and learn why finding a case that actually held hutch bottles is a lot harder than one might think.


Coca-Cola's first glass

in the beginning — the straight sided glass

Some little known marketing and manufacturing information  about the first marked soda fountain glass used to serve Coca-Cola.

Georgia green

why are coca-cola bottles green ?

The term "Coke Bottle Green" has become a common color designation that most everyone immediately understands. Exactly how did this color come about, and how did it become the standard for the world's favorite soft drink.

Coca-Cola Sample coolers

nice things often come in small packages

. . . and the 1939 Coca-Cola sample cooler is certainly no exception. What collector wouldn't love to have one on their shelf or in their display case? Learn all the details about when, why and how this little beauty was used.


Coke display bottles

the giant coca-cola display bottle

No matter your age, you have to admit that the large bottles are cool. Learn when these giant Coca-Cola bottles were used and  see examples of how they were displayed.


1944 neck grip carrier

that weird little wwII bottle carrier

Have you ever wondered why this odd looking little six-bottle carton was produced? Here is your chance to learn the hows and whys. Hint: World War II and material  rationing had a lot to do with it.

Taking care of your stuff

preserving your valuable coca-cola items

Learn what the effects of sunlight, heat and humidity can do to your artifacts.

Bottler beginning dates

bottler beginning dates

A work in progress. . . . this list of bottlers and their beginning dates will be expanded with more information as time goes by.

The Coca-Cola syrup urn

the iconic coca-cola syrup urn

Few things represent a period of time as much as the Wheeling Pottery syrup urn represents the early days of Coca-Cola. Find out more about this iconic collectible of the soft drink world. | 1896 Coca-Cola syrup urn


guide to fake and fantasy coca-cola items

Is your item real or fake? The number of fake signs from India is growing along with many people passing off items cut from books as originals. This page might help sort out what is original and what isn't.


made in mumbai —

beware of fake porcelain coca-cola signs

A flood of fake porcelain signs from China and India have flooded the market. Learn how to identify these bogus items.



lithography dot patterns

on early coca-cola items

Different eras used different techniques of printing. This guide can help you determine if your early lithography is genuine or a recent reprint. | Coca-Cola photolithography